This post is for all business owners with regards to the importance of monitoring online review sites and social media communities. Find out where you can find online New Zealand review sites and how to get reviews here.
Spring is here! It’s my favourite time of the year; the weather is getting better (or at least it's meant to be!), the days are growing longer, and there's a feeling of renewed optimism and enthusiasm that comes from knowing...
This is part 4 in a series of Google Adwords and how to get better results with your PPC campaigns. Let’s get straight into it. Why You Are Not Testing Ad Copy? If you make only one change to improve your...
I’m not sure what it is? Is it the deeply ingrained 'kiwi ingenuity' in our psyche or the 'she'll be right mate' attitude? Maybe it is simply ignorance. Would you start trading on the foreign exchange markets without first learning...
"It's always helpful to learn from your mistakes because then your mistakes seem worthwhile." ~ Garry Marshall Alternatively, you can learn from others. Continuing from my previous post on common Google Adwords mistakes beginners often make - today you will learn...
How well is your Google Adwords campaign running? Good? Bad? Could be better? Absolutely no idea? When learning a new discipline, it is not uncommon to make mistakes starting out. However, if you are new to Google AdWords and running...
New Zealanders’ adoption of smartphone technology continues to gather pace, with smartphones now making up somewhere in the region of 30% of all handsets in use in NZ1. What’s more, with NZ’s mobile providers now offering more realistic pricing options for...
Last year was an exciting year in the online marketing industry - Google certainly kept search marketers busy with multiple of major algorithm changes. With January over already, now is an excellent time to reassess and realign your online goals....
It's no secret that over recent years consumers have grown increasingly immune to traditional advertising methods. The advent of MySky has meant many New Zealanders are no longer forced to watch TV commercials, meanwhile magazine and newspaper readers have long ago...
The start of a new year - a time when many people take stock of the year that's passed, set personal goals and make plans for the year ahead. For many businesses the dawn of a new year is also a...
